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MIDO 2026: Trends, Technology and Relationships Driving the Market

Editor’s Pick

Ophthalmic Lenses
Essilor Stellest logo with hands holding concentric circle lens design
  • September 22, 2026
Essilor Stellest Lenses Achieve Record Six-Month Results in Latest Clinical Study

EssilorLuxottica is proud to announce significant six-month interim results from an ongoing randomized, double-masked clinical trial in China evaluating Essilor…

Spectaful AURA LIGHT Nomai C1 unisex cat-eye eyeglasses with matte black polymer front and vibrant orange acetate inner temples
Spectaful Expands the AURA Family with AURA LIGHT
  • September 21, 2026
A composite image featuring headshots of four Marcolin and Marchon executives against grey backgrounds: Ross Brownlee (President Eyewear EMEA & APAC), Marco D’Acunzo (President Eyewear Americas), Lorenzo Barberio (Managing Director APAC), and Antonio Castiglione (Managing Director LATAM).
Marcolin and Marchon Name New Regional Executives Across Americas
  • September 21, 2026
Main article image: Vision Expo Logo
Vision Expo Launches a New Virtual CE Event for Optometrists
  • September 21, 2026
Front view of Ultra Limited LERICI squared women's eyeglasses in solid black, featuring extended lateral wing inserts made of multi-layered light pastel and patterned acetate along the outer edges.
Ultra Limited Explores New Shapes and Constructions at SILMO Paris 2026
  • September 18, 2026

Trending

Event
SILMO Paris 2026 event banner featuring a woman holding a yellow heart-shaped object against a dark blue background, with event dates 25–28 September 2026, Paris Nord Villepinte, and the SILMO Paris Mondial de l'Optique logo in a yellow circle.
  • September 22, 2026
SILMO Paris Unveils 2026 CSR Award Finalists

With the Responsible Company Prize, SILMO Paris shines a spotlight on companies that are evolving their practices…

Model wearing J.F. REY SAKURA limited edition sunglasses in a cherry blossom garden setting, showcasing the red openwork frame.
J.F. REY LAB Partners with Fragrance House ROBERTET to Launch SAKURA Eyewear
  • September 22, 2026
Image of Zeiss building
ZEISS Vision Care Campaign Connects Consumers and Eye Care Professionals
  • September 20, 2026
Business
The vision Council Logo
  • September 12, 2026
New Data from The Vision Council: Rising Prices Prop Up Optical Market as Volume and Provider Confidence Soften

The Vision Council released two reports from its inSights Research Program covering the first half of 2026, Market inSights Q1-Q2…

Preliminary 3D rendering of the opti SMART TECH exhibition area, featuring modern blue and white display stands, seating areas, and a purple background wall labeled "opti SMART EYEWEAR.
opti 2027 Unveils “opti SMART TECH” Hub for Smart Eyewear and Wearables
  • September 12, 2026
Tortoiseshell acetate eyewear frame by SNOB Milano x Massimo Alba resting on a neutral background alongside a black magnetic clip-on sun lens and a branded white microfiber cleaning cloth featuring a green four-leaf clover logo.
SNOB Milano and Massimo Alba Partner to Launch Exclusive Eyewear Collection at SILMO
  • September 11, 2026

Inspiration

Eyewear

Oakley Redefines Prescription Performance With Shield Fusion
Eyewear
Man wearing LOOK NIL-TECH 75400 lightweight clear transparent rectangular eyeglasses with titanium temples.
  • September 17, 2026
LOOK NIL-TECH 75400 Series: Design in Just 7 Grams

LOOK presents NIL-TECH 75400, the latest series in its Premium segment, where design is expressed through subtraction,…

Eyewear
Maia Reficco poses in front of the Tory Burch step-and-repeat wall wearing sleek black sunglasses and a brown striped one-shoulder top, her dark hair pulled into a low ponytail.
  • September 15, 2026
Tory Burch Fall/Winter 2026 Eyewear Hits the Front Row

At Tory Burch's Spring/Summer 2027 show in New York, celebrities including Ms. Lauryn Hill, Padma Lakshmi, Ravyn…

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